DIAGNOSTIC SCANNING TOOL
A new protective shell, designed to meet user needs and complement the visual brand language of the Mac Tools’ product line
Client/Collaborators
Mac Tools
Company/Partner(s)
Design Axis
Approach
Evaluative Research, Concept Sketching
Methods/Tools
On-site interviews with auto repair mechanics, Cintiq sketching
OBJECTIVE
Develop an improved protective shell that mets the needs of users (automotive mechanics) and embodies MAC Tools' visual brand language.
OUTCOME
A wide array of concept sketches were presented to the client that incorporated needs uncovered in research, such as a durable shell, hands-free or single-handed use, and rubber grip sides for sturdy holding and drop protection.
PROCESS
User research began with conducting one-on-one open-ended interviews and observing auto repair mechanics using existing diagnostic tools in their environment. Observations provided us with a direct view of how the mechanics interacted with the existing product on a daily basis, their challenges, and work-arounds; interviews allowed us to ask “why.”
User research helped us understand product usage/storage within the intended environment and the functional needs and wish-fors of the mechanics when it comes to handling this piece of equipment in the shop and keeping it protected/clean.
Research insights were translated into product design requirements that were incorporated into initial brainstorming and concept development/sketching.